Interaction Innovation Concept Evaluation
PC Capability Design Research
Working with a product team at Intel, we helped understand user behaviors, wants/needs, and pain points around a specific type of PC use case.* The research informed overall product direction, which would be used for planning future PC capabilities with OEMs and software vendors.
My Role
- Project/client lead
- Research strategy, design direction for scenario/storyboards, research direction for session planning, analysis, report creation
Longitudinal Diary Study
Recruit
PC laptop users who use their devices for a range of purposes
IT administrators for small to medium sized businesses
Demographic mix for each
Session Design
Participants discussed their current work situations, tools, and processes
Deep dive on product concepts walkthrough and discussion
Participatory design activity to understand how product concepts would fit into current context
Analysis & Synthesis
We tagged the conversations to extract key themes from the qualitative feedback, as well as calculated ranking/ratings provided by participants. We also aggregated the participatory design activities to see what trends emerged.
The analysis led to insights around the most salient use cases for the concept, design considerations, and opportunities for further research.
Artifacts & Outcome
We delivered the a findings and recommendations report, as well as updated concept mockups/storyboards based on the insights gathered.